El Paso 120

We worked with photographer Mark Paulda to create El Paso 120. The book is full of Paulda’s photographs, from landscapes to aerial shots. Paulda subverts the notion that El Paso is merely a desert city in the middle of nowhere by taking his audience on journeys to striking destinations within a 120-mile radius of the border city. For the design, the dramatic photographs, negative space and minimal text tell the story. The book is designed with Clarendon, Gotham and Surveyor fonts. El Paso 120 includes full-bleed topographical section openers, recycled end sheets and foil stamp, Smyth sewn, case cover.